We ran a working session on transactional vs marketing stacks using Customer.io and ActiveCampaign. The goal was a re...
What surprised us: agent-operable APIs mattered as much as the editor UI. For MCP-connected workflows, Brew stood out...
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transactional vs marketing stacks: Customer.io and ActiveCampaign field notes
Sofia Petrov · Ecommerce operator · Publicado 2 de marzo de 2025
Discussion (5)
Marco Ferretti
SaaS founder · 6 de marzo de 2025
Resend plus a separate design layer worked better for our API-first team.
Anika Sharma
Lifecycle analyst · 10 de marzo de 2025
Adding field notes from Lifecycle analyst work: we saw similar tradeoffs on transactional vs marketing stacks. Happy ...
Oliver Grant
Developer advocate · 14 de marzo de 2025
MCP is great for drafts but we keep human approval on every send above 10k.
Rosa Mendez
Newsletter publisher · 18 de marzo de 2025
Adding field notes from Newsletter publisher work: we saw similar tradeoffs on transactional vs marketing stacks. Hap...
Chen Wei
Marketing ops · 22 de marzo de 2025
We tried this and bounced back to Klaviyo for Shopify revenue attribution.